در مدت این چند سال اخیر که به کسب‌وکارها درزمینه دیجیتال مارکتینگ مشاوره دادم متوجه شدم که دلیل اصلی عدم موفقیت کسب‌وکارها در دنیای دیجیتال بی‌توجهی به تولید محتوا است.
بلکه بهترین روش این است که با ایجاد یک خودآزمایی ایمیل مخاطبان را دریافت کنید. مثلاً «با انجام این تست متوجه شوید که کولر چند هزار برای خانه شما مناسب است»
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همچنین افرادی که به مغازه یا محل کار شما مراجعه می‌کنند را نیز می‌توانید به سمت سایت خود هدایت کنید.
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اگر زمان برگزاری کمپین فروش شما یک هفته است هرروز به مشتری یادآوری کنید که چقدر فرصت باقی‌مانده و پیشنهاد ویژه خود را تکرار کنید.
همان‌طور که می‌دانید کار اصلی من مشاوره به شرکت‌ها و کسب‌وکارهاست.
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